Alphabet’s Slow Revenue Growth Ahead

🌐 Alphabet’s Slow Revenue Growth Ahead 📉

Alphabet (GOOGL) is gearing up to announce its slowest revenue growth in four quarters, as competition takes a toll on its core Google Search business and YouTube ad spending. This quarter marks a significant transition with Anat Ashkenazi stepping in as finance chief, replacing Ruth Porat.

While Google’s dominance in digital ads faces new threats from Amazon and TikTok, regulatory challenges loom large, with discussions about breaking up Google over alleged monopolistic practices.

Analysts project a growth rate of 11.6% for Google Search in Q3, down from 13.8% in Q2. With the rise of new contenders like ChatGPT and Perplexity, the pressure mounts as the narrative around Google’s adaptability to GenAI shifts.

🚨 Recent reports suggest Google’s share of U.S. search ad revenue may dip below 50% next year—an alarming first in nearly two decades. Meanwhile, Amazon is expected to capture 24% of this market.

Stay tuned for the results, and let’s see how Google navigates these turbulent waters! #Alphabet #Google #TechNews #DigitalAdvertising #ai

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