Foping County, Hanzhong City, Shaanxi Province, has more mountains and more fields, and has a good wild mountain brown in the mountainous area. After processing, it can be made into a comfortable and breathable mattress. However, the villagers did not realize the role of wild mountain brown. Until 2015, Jiang Dong and his wife, who were working outside the home, returned home to start a small business of wild mountain brown mattresses.
Jiang Dong still remembers that it was not easy at the beginning of the business: "At the time, we didn't have channels, and we didn't promote it. We carried the leaflets. We went to the major shopping malls in Xi'an, China. We made a hundred mattresses, and the result was I can't sell one."
Just now, the Central Network Office came to Foping to help the locals get rid of poverty. It is recommended that Jiang Dong sell the products to all parts of the country through e-commerce. Jiang Dong told the family about this good news. I didn't expect them to be reassured: "Parents don't believe in this generation, I haven't seen others, how can he buy my things?" But Jiang Dong accepted the central network letter. His suggestion, his wild mountain brown mattress also entered the major platforms. Slowly, the mattress opened up, and he was no longer embarrassed: "This year it is possible to sell 3,000 pieces, which is amazing!
After selling the mattress himself, Jiang Dong called everyone to share the dividend or help the factory. 3 villages, 15 poor households, 39 people, all have a stable income because of a Zhangyeshan brown mattress. Jiang Dong has the enthusiasm of the people in the mountains: "I am the one who walked out of the mountains. The roots are here. I want to let more people know that the products in our mountains are genuine."
This is a time when wine is good and the alley is deep, but because of the e-commerce, the good things in the mountains can not only go out of the mountains, but also go to the whole country and the world. China has become the largest market for e-commerce transactions in the world. It not only changes our way of life, but also makes poverty alleviation richer.
(Guiding unit: Central Network Office Office Network Review Working Bureau; Producer: Hangzhou Ergen Network Technology Co., Ltd.)
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